OWN YOUR FUTURE.
BUILD WHAT lasts.

Financial literacy. Real assets.

Real ownership.
We equip Black and Brown youth to build generational wealth-one asset at a time.

OWN YOUR FUTURE.
BUILD WHAT lasts.

Financial literacy. Real assets. Real ownership.
We equip Black and Brown youth to build generational wealth-one asset at a time.

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MISSION
Close the generational wealth gap one asset at a time
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VISION
Help create 20 millionaires in the next 20 years
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TARGET
Black and Brown youth and young adults (17-25)

THE PROBLEM

Generational wealth building is
broken in Black and Brown communities.

THE WEALTH GAP ISN'T JUST ABOUT INCOME.
IT'S ABOUT OWNERSHIP.
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2024 Census median income:
$92,530
— White, non-Hispanic

$70,950 — Hispanic

$56,020 — Black

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2024 Census homeownership:
White:
74%
Hispanic:
49%
Black:
45%

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The Fed's 2022 stock ownership:
White:
66%
Hispanic:
39%
Black:
28%

THE PROBLEM

Generational wealth building is
broken in Black and Brown communities.

THE WEALTH GAP ISN'T JUST ABOUT INCOME.
IT'S ABOUT OWNERSHIP.
dollar sign icon

2024 Census median income:
$92,530
— White, non-Hispanic

$70,950 — Hispanic

$56,020 — Black

house icon

2024 Census homeownership:
White:
74%
Hispanic:
49%
Black:
45%

stock icon

The Fed's 2022 stock ownership:
White:
66%
Hispanic:
39%
Black:
28%

THE SOLUTION

YOC icon
IS YOUR GUIDE

We provide the knowledge, tools, and opportunities to help you build, own, and multiply real assets.

YOC equips Black and Brown youth and young adults with the financial knowledge, entrepreneurial skills, practical experience, and support they need to take control of their financial future.

Because building wealth isn't just about earning more. It's about learning how to own more.

FINANCIAL EDUCATION
MENTORSHIP &
PEOPLE SKILLS
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ASSET CREATION
DIGITAL & FUTURE READY
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Trina profile

Trina white-maduro

Entrepreneur | Educator | Investor

Trina White-Maduro is a social entrepreneur and longtime advocate for community and faith-based organizations. Raised in a single-parent home on Chicago’s South Side—one of 15 children in a family living with poverty, violence, and scarce resources—she first saw basketball as her path out. She chose another one: earning bachelor’s and master’s degrees in social work and serving more than 30 years through nonprofits and churches. Today she uses resources to create opportunity and improve the lives of the people she serves.

YOUR PATH TO OWNERSHIP

1

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LEARN

Financial literacy, business basics, and real-world skills.

2

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APPLY

Build businesses, create income, and invest with confidence.

3

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BUILD

Acquire assets in real estate, business, stocks, crypto, and more.

4

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MULTIPLY

Grow your assets and create generational wealth.

5

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LEGACY

Financial freedom. Impact generations. Change communities.

SKILLS FOR LIFE. TOOLS FOR OWNERSHIP.
Learn new skills. Discover your potential. Build your future.
Track 1

BUILD YOUR FOUNDATION

Financial Literacy 101
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Business Basics
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Entrepreneur IQ
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Track 2

DEVELOP YOUR EDGE

Financial Literacy 202
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Digital & Social Media
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People Skills 101
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Track 3

PUT IT INTO ACTION

Business Internships
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Asset Creation
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People Skills 202
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Cash Flow
Rich Dad bags
Cash Flow game
Rich Dad, Poor Dad

Sarah W.
Senior Project Manager

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Secure transactions and seamless invoicing!

"As a freelancer, SecurePay has been a game changer! I can easily invoice clients and receive payments securely through the app. The interface is intuitive, and the added security measures make me feel confident in every transaction. Highly recommend it!"
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Managing finances made easy and secure!

"I love the convenience of SecurePay! Whether splitting bills with friends or paying for online purchases, it's quick and hassle-free. Plus, their encryption and authentication methods make me feel safe using it for all my transactions."

Michael B.

Marketing Manager

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Where convenience meets top-tier security

"I can't imagine managing my finances without SecurePay. It's not just about the convenience; it's the security measures that make it exceptional. The biometric authentication and encryption are impressive. Definitely the safest payment app out there!"
Daniel S.
IT Consultant